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February 26, 2022

Brand & Advertising Management

Mr. Naveed Minhas, General Manager at MullenLowe Rauf visited The Lahore School of Economics on Friday, February 25, 2022 to give a talk to MBA II students who are enrolled in the course of “Brand & Advertising Management”.


Mr. Minhas covered the following topics in his talk:

  • Future Challenges for Branding and Advertising.
  • Global Perspective of Brands 
  • Role of Digital Media in Branding
  • Career challenges and obstacles for an MBA student in the field of branding and advertisement.