A team from the Lahore School of Economics, including Dr. Azam Chaudhry (Pro-Rector and Dean of the Faculty of Economics and WTO Chair for Pakistan), Ms. Shamyla Chaudry, and Fahad Irfan, visited Sialkot to meet with Mr. Ikram Ul Haq, President of the Sialkot Chamber of Commerce. The meeting focused on exploring export opportunities in the region, particularly in the surgical goods sector and other export sectors in Sialkot, as well as the initiatives undertaken by the WTO Chair for Pakistan. The Lahore School team introduced their new project aimed at promoting innovation and boosting exports in Sialkot. The Chamber responded extremely positively, expressing a shared vision of driving product innovation, research, and export growth to support local businesses.