On 7 May 2026, Lahore School organized a guest speaker session for the undergraduate students enrolled in the Industrial Marketing course. The session was delivered by Mr. Khurram Shahzad, the President and Group Chief Operating Officer of JW Retail. He shared valuable insights into the evolving nature of industrial marketing, strategic sales, and corporate leadership. Mr. Shahzad maintained an engaging dialogue with students on career progression and the realities of corporate life.