Consumer Insights and Research
October 14, 2012
Muhammad Amin Piracha, the Head of Consumer Insights and Research at Nestle gave a talk to Lahore School of Economics MBA students enrolled in the course of Consumer Behaviour on October 9, 2012.
In his interactive talk, Muhammad Amin Piracha covered brand personality, brand authorship, and change in consumer preferences and answered students question in light of his personal knowledge and experience in the field.
Labels: Consumer Behaviour, Consumer Insights and Research, Guest Speaker
posted by S A J Shirazi @ 10/14/2012 08:30:00 AM,
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