Lahore School of Economics

A distinguished seat of learning known for high-quality teaching and research

Marketing Management


On 27 February 2026, the Lahore School of Economics hosted Mr. Hassan Yousaf Shah, CEO of PAPRED, as part of its Distinguished Professional Lecture Series Program for the undergraduate students enrolled in the Marketing Management course. The session aimed to provide students with practical exposure to service marketing strategy and its application in real-world business contexts.


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posted by S A J Shirazi @ 2/27/2026 03:57:00 PM,

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