Lahore School of Economics

A distinguished seat of learning, teaching and research

Ad-Buzz Competition

The Lahore School of Economics Marketing Society (LSEMS) hosted an Ad-Buzz Competition on 23rd of October, 2017. The competition was based on several TV commercials followed by some intriguing marketing related questions. The participants comprised both undergraduate and postgraduate students of Lahore School.

The TVCs were based on both local and international award-winning ads carefully handpicked to make the competition intense. Each TVC was followed by questions related to target audience, budgeting, appeals, positioning, brand association and many other marketing related concepts.

The whole event was an interactive session between the MBAs and the undergraduates where they all shared their different perspectives about marketing and its several dynamics.

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posted by S A J Shirazi @ 11/16/2017 10:34:00 AM,

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