Lahore School of Economics

A distinguished seat of learning known for high-quality teaching and research

Guest Speaker


Ms Elena Fulgoi, Talent & OD Leader Service Sales Corporation visited the Lahore School of Economics on Thursday, April 27, 2017 to deliver a lecture to the graduating BBA class.

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posted by S A J Shirazi @ 4/28/2017 12:07:00 PM,

Advertising and Branding

Mr. Ali Akbar, Head of Marketing, Coca Cola Export Corporation visited the Lahore School on 26th April 2017 to deliver a session on Advertising and Branding to the MBA class.


He started his session by defining marketing in an inventive way: Creating and leveraging context. Also, marketing is not only about advertisement but about find a gap and creating a stream of revenues. One is hired for creating profits not for making ads.
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posted by S A J Shirazi @ 4/27/2017 12:13:00 PM,

Resume Writing and Interview Skills


Ms. Habiba Butt, Senior Manager Learning & Development at Faysal Bank the Lahore School of Economics to deliver a lecture on ‘Resume Writing and Interview Skills’ to the outgoing BBA students on April 26, 2017.

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posted by S A J Shirazi @ 4/27/2017 11:55:00 AM,

Human Resource Management


Mr Adil Sajjad, HR Head United Snacks (Oye Hoye Chips) visited the Lahore School of Economics on Wednesday, April 26, 2017 to a deliver a lecture to the MBA class on “Human Resource Management.”

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posted by S A J Shirazi @ 4/27/2017 11:53:00 AM,

Category Expansion and the Role of Advertising

Mr. Ali Akbar, Head of Marketing Coca Cola Export Corporation delivered a session to the MBA class at the Lahore School of Economics on category expansion and the role of Advertising on April 26, 2017.


During the session he made a fascinating presentation summarizing Coca Cola’s latest advertising campaigns around coke and tea drinking. Contrary to popular assumptions, Ali exhibited the highest respect towards tea-drinkers and claimed that Coke would be happy if every tea drinker could switch 3% of his monthly intake to its cola drink.
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posted by S A J Shirazi @ 4/27/2017 09:34:00 AM,

Entrepreneurship and SME Management


Mr. Hamid Zaman, Managing Director Sefam Pvt Ltd visited the Lahore School of Economics on Monday, April 24, 2017 to deliver a lecture on “Entrepreneurship and SME Management”.

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posted by S A J Shirazi @ 4/25/2017 11:50:00 AM,

Business Policy


Mr. Kashif Khawaja, Country Head Foot Wear Service Industries Ltd., delivered a lecture [on Business Policy] to the Lahore School of Economics MBA students on April 24, 2017.

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posted by S A J Shirazi @ 4/25/2017 11:44:00 AM,

Future of Brands


Mr. Asad Rizvi, Regional Creative Director, Orient McCann, visited the Lahore School of Economics on March 31, 2017 to deliver a lecture to the graduating MBA class on “Future of Brands.”

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posted by S A J Shirazi @ 4/24/2017 03:17:00 PM,

Business Policy


Mr. Arif Ijaz, Advisor to Chief Kohinoor Maple Leaf was invited to the Lahore School of Economics to deliver a lecture on ‘Business Policy’ to the graduating MBA class on on Tuesday, March 28th 2017.

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posted by S A J Shirazi @ 4/24/2017 03:10:00 PM,

Strategic Management


Lahore School of Economics’ BBA students with Mr. Haroon Waheed, CEO SYNGRO Consulting after his talk on Strategic Management on March 9, 2017.

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posted by S A J Shirazi @ 4/24/2017 01:01:00 PM,

Behavioral Interview Techniques


Mr. Jawad Gilani, HR Head Packages Ltd. visited Lahore School of Economics on March 8, 2017 and gave a lecture on ‘Behavioral Interview Techniques’ to MBA students.

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posted by S A J Shirazi @ 4/24/2017 12:07:00 PM,

Risk Management


Ms. Saira Iftikhar, Head Risk HBL with Lahore School of Economics students after her talk to the graduating BSc class [April 20, 2017]. The topic for the discussion was Credit Risk.

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posted by S A J Shirazi @ 4/21/2017 11:43:00 AM,

Branding & Advertising Management


Mr. Umer Ghuman, Country Head Samsung, Pakistan & Afghanistan gave a talk on "Branding & Advertising Management" on April 19, 2017 in Lahore School of Economics.

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posted by S A J Shirazi @ 4/20/2017 12:24:00 PM,

Sana Azar

Sana Azar is an Assistant Professor and a PhD Scholar at the Lahore School of Economics. She is a gold medalist in MPhil in Business Administration from Lahore School (2013). Sana has completed her MBA (Banking and Finance) from Lahore School of Economics in 2009. She has a B.Sc. (Hons.) in Computer Science from Kinnaird College for Women and Bachelor of Arts from Punjab University with specialization in Journalism and Economics. Sana teaches Marketing, Management and Research courses at the Lahore School of Economics at undergraduate (BBA & BSc) and graduate level (MBA & MBA for Professionals). Her research interests include Time Management, Flexible Work Arrangements, Customer Relationship Management, Leadership and e-Commerce.

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posted by S A J Shirazi @ 4/18/2017 04:58:00 PM,

Fifth Annual Business Research Conference on Managing Business in Pakistan

21 – 22 April, 2017


Abstracts of paper presentations: 

Putting Investors First: Awareness of Investor Rights

Mr. Ashraf Bava, CFA, CEO, Nael Capital and President CFA Society Pakistan

Ashraf Bava’s career spans over 21 years with experience in broking and advisory business. He is currently working as the Chief Executive of Nael Capital (Pvt.) Limited. Before setting up Nael Capital he used to work for Elixir Securities, his last assignment at Elixir was as CEO of the firm. He has served on the boards of Karachi Stock Exchange and National Clearing Company of Pakistan Limited in the year 2011. He also chaired the Trading Affairs Committee of the KSE in the same year and is currently the member of Broker Front Office System (BFOS) committee of the Pakistan Stock Exchange and a nominee Director of SECP on the board of Institute of Financial Markets. He is also serving as a member on the Standards and Practice Council of CFA Institute at global level and also volunteering as a grader for the institute. He has also been associated with World Bank Group in the capacity of a consultant. As an active volunteer of the CFA Society Pakistan he has worked in various volunteer positions and is currently serving on its board as President and Advocacy Chair.
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posted by S A J Shirazi @ 4/18/2017 04:05:00 PM,

Lahore School of Economics And University of Oxford On Microfinance Products and Processes: Lessons from the Field

The second International Conference, jointly organized by Lahore School of Economics and University of Oxford, was held at Main Burki Campus of Lahore School of Economics on 13th of April 2017. The theme of the Conference was “Microfinance Products and Processes: Lessons from the Field”.The one-day event was devoted to discussions on the cutting-edge research in the microfinance sector. The conference brought together speakers from microfinance institutions, researchers and other stakeholders from Pakistan and outside of Pakistan to discuss main findings of the rigorous research of microfinance products and the key lessons of this research on the socio-economic welfare of Pakistan.


The conference started with the welcome remarks by Dr. Shahid Amjad Chaudhry (Rector, Lahore School of Economics). He mentioned that the issues the Conference aims to address are very important and must be explored in detail. He commented that the global economic landscape is witnessing tectonic shifts in major economic powers of the world including the United States and European Union that already hints that the traditional models of running the world as well as financial systems are no longer valid. In particular, innovative strategies to boost growth in microfinance are very important for the well being of people in the country. He stressed the importance of active contributions by both academicians and policy makers to provide fresh and innovative perspectives on microfinance products and processes.
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posted by S A J Shirazi @ 4/14/2017 11:44:00 AM,

Entrepreneurship


Mr. Arfaeen Iqbal, CEO, Marriala Consultants in the Lahore School of Economics on Friday, April 14, 2017 after delivering a lecture on Entrepreneurship to the undergraduate students.

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posted by S A J Shirazi @ 4/14/2017 11:41:00 AM,

Lahore School of Economics and University of Oxford Second International Conference

Microfinance Products and Processes: Lessons from the field
13th April 2017


About 40 percent of the South Asian population living on less than $1.25 per day and 74 percent subsisting on less that $2 a day. This suggests that a large proportion of the population in South Asia is particularly ‘vulnerable’ to external shocks. Research shows a strong positive relationship between financial inclusion and poverty reduction. However, Only 13% of the adults in Pakistan have access to a formal account, which is much lower than 31% in Bangladesh, 53% in India and 83% in Sri Lanka. Recent empirical results on microlending show that the standard microcredit model, with high interest rates and immediate repayment, seems unable to generate enterprise growth (Karlan and Zinman, 2011). In contrast, a growing body of empirical evidence suggests that savings products can be valuable for generating income and for reducing poverty (Burgess and Pande, 2005; Brune, et al., 2014).
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posted by S A J Shirazi @ 4/12/2017 09:30:00 AM,

Recent Advances in Mathematical Methods, Models and Applications (RAMMMA17)

The Lahore School of Economics, Department of Mathematics and Statistical Sciences hosted, “Twelfth Conference on Recent Advances in Mathematical Methods, Models and Applications (RAMMMA17)”, on 8-9 April, 2017, at the Lahore School’s Burki Campus, Amjad Chaudhry Library.


The goal of this conference was to bring together mathematicians and users of mathematics to talk to each other, to transfer problems, ideas and methods from one community to the other, so as to enhance progress in understanding. The "RAMMMA" tradition has these key features: the number of participants is usually bounded above by 70 with a mix of pure and applied interests; there are no parallel sessions so that all participants focus on each presentation and fully engage in each topic; and there is ample time for discussion of each presentation. The areas of interest of this conference were (but not limited to): Basic axioms; Mathematical modeling of systems in applied sciences; Big data; Queuing theory; Financial mathematics; mathematical biology.
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posted by S A J Shirazi @ 4/11/2017 01:13:00 PM,

Entrepreneurship and SME Management


Mr. Humayun Mazhar, Founder & ECO CresVenture was invited to the Lahore School on Monday, April 10, 2017 to deliver a lecture to the outgoing BBA class on “Entrepreneurship and SME Management.”

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posted by S A J Shirazi @ 4/11/2017 11:57:00 AM,

City Campus

104 - C, Gulberg III,

Lahore, Pakistan.

Phones: 92-42-35714936, 38474385

Fax: 92-42-36560905

Main Campus

Intersection Main Boulevard Phase VI

Burki Road

Lahore, Pakistan.

Phones: 36560935, 36560939


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