Lahore School of Economics

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Marketing Strategy


On 24 October 2024, Mr. Saad Khan, CEO at Active Media, visited The Lahore School of Economics to share insights on Activation Marketing with MBA II students enrolled in "Marketing Strategy" course.

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posted by S A J Shirazi @ 10/25/2024 12:11:00 PM,

Empowering future entrepreneurs


On 22 Oct 2024, Mr. Abbas Rizvi, CEO at Web Sketchers, shared valuable insights with Lahore School of Economics BBA students on Developing a Business Model as part of their Entrepreneurship & SME Management course.
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posted by S A J Shirazi @ 10/23/2024 10:25:00 AM,

Lahore School of Economics Partners with Sialkot Chamber to Drive Export Growth


A team from the Lahore School of Economics, including Dr. Azam Chaudhry (Pro-Rector and Dean of the Faculty of Economics and WTO Chair for Pakistan), Ms. Shamyla Chaudry, and Fahad Irfan, visited Sialkot to meet with Mr. Ikram Ul Haq, President of the Sialkot Chamber of Commerce. The meeting focused on exploring export opportunities in the region, particularly in the surgical goods sector and other export sectors in Sialkot, as well as the initiatives undertaken by the WTO Chair for Pakistan. The Lahore School team introduced their new project aimed at promoting innovation and boosting exports in Sialkot. The Chamber responded extremely positively, expressing a shared vision of driving product innovation, research, and export growth to support local businesses.

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posted by S A J Shirazi @ 10/17/2024 12:42:00 PM,

Step-Up, Stand-Out: Mastering Personal Branding and Networking for Professional Success


On 23 September 2024, Prof. Dr. Rahat Munir, Head of Accounting & Corporate Governance at Macquarie University, Australia, visited the Lahore School of Economics. During his visit, he delivered an insightful lecture titled “Step-Up, Stand-Out: Mastering Personal Branding and Networking for Professional Success” to our MBA students. Additionally, Prof. Rahat signed a Memorandum of Understanding (MOU) with the Lahore School, aimed at fostering academic and cultural exchanges. This partnership is designed to enhance collaboration in teaching, research, and student programs.
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posted by S A J Shirazi @ 10/16/2024 11:20:00 AM,

Good governance


On  6 Oct 2024, Mr. Inamullah Naveed, Director Operations- Pararab at Fatima Group give a talk to EMBA III students enrolled in the course "Business Policy” covering templates of good governance and good governance in medium and large corporations

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posted by S A J Shirazi @ 10/07/2024 01:09:00 PM,

Marketing mastery


On 4 Oct 2024, Mr. Aamir Taufiq, Division Head Sales & Marketing at Interloop Ltd, shared expert insights with Lahore School BS IV students on effective marketing strategies & B2B marketing.
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posted by S A J Shirazi @ 10/05/2024 10:51:00 AM,

Empowering future entrepreneurs


On 3 Oct 2024, Ms. Maryam Wazirzada, Founder & Partner at Iris Communications, shared valuable insights with Lahore School of Economics BBA students on entrepreneurship, COVID-19's impact on SMEs & essential work ethics.
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posted by S A J Shirazi @ 10/04/2024 09:43:00 AM,

Stat Bank's Economic Role


On October 2, 2024, the Lahore School Economics Society interactive session with Mr. Ali Atta, Assistant Chief Manager at State Bank of Pakistan who is also an Alumnus of the Lahore School of Economics.

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posted by S A J Shirazi @ 10/03/2024 10:09:00 AM,

Insights from the expert


On 1 Oct 2024, Mr. Shah Jahan, Chief Sales Officer at Dawn Foods Corporation Ltd., shared knowledge with Lahore School of Economics BBA IV students, exploring AI in marketing, strategies, B2B markets, and e-commerce.
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posted by S A J Shirazi @ 10/02/2024 10:04:00 AM,

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