Lahore School of Economics

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Sales Force Management

Mr. Khurram Javaid, Head of Trade Marketing & Distribution, National Sales Manager Pakistan Tobacco Company, was in Lahore School of Economics on March 10 2016 to participate in a seminar on 'Sales force Management' organized for the graduating MBA batch. 


The speaker began his presentation by telling the students about the key factors of success in the corporate world for any individual. He explained the importance of quality education and also good moral values and qualities like humility and receptiveness. He linked this with Pakistan Tobacco Company's key features which were responsible for its success, namely an enterprising spirit, freedom through responsibility, open mindedness, and strength through diversity.


Khurram Javaid talked about the core responsibilities and duties of own sales force and shed light on their day to day workings, including the roles played by the distributors and retailers. How sales quota is put in place by the company and the effect of seasonal changes and dumping on the overall business of the Company.

On March 11, 2016 Mr. Khurram Javed also delivered a lecture to the graduation MBA class “Trade marketing and distribution excellence”.

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posted by S A J Shirazi @ 4/12/2016 09:45:00 AM,

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